60 Percent of Internet Users Expected to Read Blogs by 2014
Vista, CA – Waterless® Co., Inc., manufacturer of no-water urinal systems and other products for restrooms, reports that its blog, the Waterless No-Flush Urinal Blog, has grown significantly since it was first started in 2009.
According to Niki Bradley, marketing manager for Waterless Co., the number of visitors to the blog has jumped from a little over 1,000 in 2009 to nearly 8,000 per year by the end of 2012.
“And, while the number of visitors does fluctuate each week, in April we saw about a 50 percent increase in weekly visitors over March,” adds Bradley.
A blog is typically a short, informal article or a discussion of pertinent issues. The company’s president Klaus Reichardt maintains the Waterless No-Flush Urinal Blog.
Many people do not believe blogs receive as much attention as they did about a decade ago. Today, companies would rather attempt to make an effective online marketing impact on social media using Facebook and Twitter.
However, according to some studies, the opposite is true.
According to eMarketer, which collects data on digital marketing, media, and commerce, 50 percent of Internet users reported reading blogs in 2010 and this number is expected to exceed 60 percent by 2014.
Waterless Co. has posted all types of blogs, “but our big emphasis is on using water more efficiently and installing [restroom] fixtures that use little or no water, such as waterless urinals,” says Bradley. “Using water efficiently means using technologies and practices that deliver satisfactory service with less or even no water.”
Waterless Co. is now on Facebook. Visit us at: http://tiny.cc/ided6
Available for Presentations on Water Conservation:
Klaus Reichardt is founder and CEO of Waterless®, Co., Inc., manufacturer of No-Flush Urinals, Vista, Calif. Reichardt founded the company in 1991 with the goal to establish a new market segment in the plumbing fixture industry with water conservation in mind. Reichardt is a frequent writer and presenter, discussing water conservation issues. He can be reached at email@example.com.
Waterless® Co. Inc. has established a reputation as an innovative manufacturer, serving the building, plumbing, and janitorial industry for over 20 years. Based in Vista, Ca, Waterless Co. offers quality, innovation and expertise in water conservation and high efficiency products for building owners with a full line of Waterless No-Flush urinals, cleaning liquids, and cost saving accessories. Visit: www.waterless.com
1050 Joshua Way
Vista, CA 92081 USA